Saturday, January 5, 2008

Web Site Traffic Building – How to Create Back-Links to Gain More Traffic

Now that you know the basics of traffic building, you may feel you're ready for bigger things. You already have relevant content arranged in a professional layout and popular keywords sprinkled over your articles. It's time to move on to intermediate ways of web site traffic building. It's time to learn about creating back-links or inbound links, which are links that direct back to your site.

The more links that direct back to your site, the higher up your site is in search engine rankings. There is also a much greater chance for first-time visitors to stumble upon your site because its URL is accessible from a lot of places online.

There are a number of ways to create back-links to your site. Here are some:

1.) Write articles related to your site's topic and submit them to article directories. Make sure that your resource box at the bottom includes a link back to your site.

2.) Keep a blog alongside with your site is one of the latest methods of web site traffic building. A blog allows a less formal and more conversational means of communication for your visitors. This encourages interaction between you and your readers, giving them a reason to visit over and over again. Make sure to include links to your site in your blog so that your readers can check it out.

3.) Enroll your site in a reputable pay-per-click advertising program. You bid on keywords that you think your target audience will use to search for sites such as yours. If you win the bidding, your site will appear in the top rankings of the pay-per-click search engine you enrolled in. You need to shell out a bit of money for this one, but the return of investment makes it a cost effective method of web site traffic building.

Wednesday, January 2, 2008

Internet and Network Marketing Combo For The Better Business

I am all in favor of automating as much of our internet businesses as possible. That to me is one of the big advantages of having an internet business. You can accomplish so much more than you used to be able to do. However when it comes to the internet and network marketing this is usually not going to be enough. Here's why!

Network marketing is a people business. Although email is a great way to communicate it still does not provide the quality of interaction you can get by talking on the phone. Granted because of the cost you may not want to follow-up by phone everywhere in the world, but at least call the prospects in your own country if you want your business to grow.

Farm out leads in other countries to your good distributors. You could use those as a contest to reward the people in your downline for their efforts and therefore you are not wasting leads from countries you do not want to call.

The internet is perfect for lead generation. Having a system in place to capture names and email addresses is great. Then follow up with them by autoresponder to drip information about yourself and your company to educate your prospect. A series of short messages about having a home business in general as opposed to directly promoting your opportunity is the best way to do this

The other thing to include in your lead capture form is a place for their phone number. The people who fill this out for you want to be called and they are telling you they are a better prospect and worthy of you time. Give them a quick call to find out how you can help them.

Do both of you a favor and give them a quick call. Introduce yourself, thank them for filling out the form, and ask them if they have any questions. Put all of the emphasis on them and not you or your business. People love to talk about themselves and you will find yourself recruiting more new distributors if you will just do this.

So to summarize when it comes to the internet and network marketing using the telephone is still an important part of the whole process. Network marketing is still a people business. That's what networking is all about. It's what makes this business fun. Dealing with people is more effective by phone than email. Use the internet to sort and then pick up the phone and watch your recruiting numbers go way up.